A Weenect survey shows: the greatest risk occurs during the day – especially when the pet is with its owners.
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Berlin/Paris, 22 July 2025. What often gets lost on holiday? Sunhat, charger… and sadly, sometimes the pet. A recent Weenect* survey reveals that almost one in three owners (28%) have experienced their pet running away while on holiday – often right before their eyes. Surprisingly, more than half of these cases (55%) happened while the pet was with its owners, not with relatives or at a boarding facility.
The survey confirms what many underestimate: one in two pets (52%) behaves differently on holiday compared to at home. Some become more curious, others more fearful or restless – increasing the risk of escape or panic.
“For many, holidays mean switching off, relaxing, not paying too much attention. But that can be dangerous for pets,” says Adrien Harmel, CMO of Weenect. “New places, unfamiliar smells, strangers – all this throws animals off balance. One moment of inattention is enough.”
To learn more, here is the detailed study: https://www.weenect.com/us/en/lab/pet-losses-vacation/
Many believe pets go missing mostly at night. Yet the survey shows most losses occur in the afternoon (35.5%), followed by the morning (27.4%) and evening (21.8%). Only 3% happen at night. The reason: during the day, people and pets are out – walking, on trips or travelling.
Only one in three respondents (31%) always keeps their pet on a lead with a harness or in a carrier. About a quarter (25%) let them roam free – which, in unfamiliar surroundings, can quickly be risky. If a pet does get lost, more than two-thirds (67%) are found within a day, but one in five (20%) remain missing for several days. Nearly one in ten (12%) owners waited weeks for their pet’s return.
TASSO, Europe’s largest pet register, confirms far more pets go missing during the summer holidays than the rest of the year.
Examples: Paula escaped through a tent vent the first night and was missing for three days. Luna, in Croatia, ran off after a fright – sparking a 48-hour search. Paddy, after a car accident in France, wasn’t found for eight months.
“These examples show the importance of microchipping and registering pets. Combined with a GPS tracker, owners are on the safe side,” explains Sonja Slezacek from TASSO.
Three in four owners (74%) chose or considered a GPS tracker after a loss. Instant location tracking means a pet can be found quickly even in unknown areas. “Most losses happen in seemingly safe moments,” notes Harmel.
Recommended by Déborah Petraitis, Brand Manager at Weenect
Weenect was founded in January 2012 by Adrien Harmel, Bénédicte de Villemeur-Vieille and Ferdinand Rousseau. It is a French company specialising in GPS trackers for dogs and cats. The trackers offer real-time second-by-second tracking, history analysis, activity tracking and more. Over 2,000 partner shops and platforms sell the products. Today, more than 250,000 pet owners already use Weenect trackers.
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